19 Nov 2025

Set.Up Guimarães hosts Pitching and Storytelling training within the Set.Up IN(dustry) program

The acceleration program Set.Up IN(dustry) held another bootcamp yesterday, aimed at the startups selected for this edition, this time focused on “Pitching and Storytelling.” The session was led by Norberto Amaral, a consultant and trainer specializing in communication and public speaking.    The bootcamp focused on essential topics for startup growth, including effective presentation techniques, crafting engaging narratives, and communication strategies to attract investors, partners, and clients. Participants were encouraged to reflect on the importance of telling a clear and impactful

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7 Nov 2025

Sales and Marketing in Focus at the Latest Set.Up IN(dustry) Bootcamp

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday for the startups selected in this edition, this time dedicated to the theme “Sales and Marketing.” The session was led by José Carlos Pereira, a specialist with over 25 years of experience in business development, sales, and international project management.    Throughout the session, entrepreneurs explored key strategies for the commercial expansion of startups, from defining competitive value propositions to building effective, results-driven marketing plans.

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5 Nov 2025

Finance in Focus at the Latest Set.Up IN(dustry) Bootcamp

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday for the startups selected in this edition, this time dedicated to the theme “Finance.” The session was led by Sofia Xavier, a tax consultant and financial specialist, who shared tools and strategies with entrepreneurs to promote more efficient and sustainable financial management.    The bootcamp focused on key topics for startup growth, such as financial planning, cash flow management, cost structure, pricing, and investment attraction.

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29 Oct 2025

Set.Up IN(dustry) Bootcamp Delves into Market Strategies and Competition

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday, dedicated to the startups selected for its third edition, focusing on the theme “Market and Competition.” The session took place in Guimarães and was led by Nuno Marques, Business Consultant in Marketing and Strategic Management.    During the session, the participating startups had the opportunity to deepen their knowledge of competition analysis, market segmentation, strategic positioning, and the definition of distinctive value propositions.    Nuno

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23 Oct 2025

“Voice of the Customer” was the focus of the latest Set.Up IN(dustry) bootcamp

  The Set.Up IN(dustry) acceleration program continued last Wednesday with another bootcamp dedicated to the importance of active listening and close engagement with customers. Under the theme “Voice of the Customer,” the session was led by Luís Ferreira, a specialist in marketing and digital training, who challenged the participating startups to rethink how they collect, interpret, and integrate user feedback into the development of their solutions.    During the meeting, the 11 startups selected for

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16 Oct 2025

Set.Up IN(dustry) kicks off the first bootcamp of its third edition

The Set.Up IN(dustry) acceleration program, promoted by the Municipality of Guimarães through Set.Up Guimarães, took another step yesterday in empowering entrepreneurs with the launch of the first bootcamp of its third edition, led by Paulo Freitas and dedicated to the theme “Strategy and Business Model.”    The session marked the start of the program’s intensive training and development phase, which supports innovative projects with potential connections to the local industry. This first bootcamp focused on

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10 Oct 2025

3rd Edition of the Set.Up IN(dustry) Program Highlighted During Economy Month

  The Municipality of Guimarães, through Set.Up Guimarães and Guimarães Marca, hosted on Thursday at CIAJG – Arts and Creativity Platform, a session as part of Economy Month dedicated to the launch of the third edition of Set.Up IN(dustry), an industrial acceleration and incubation program that supports the transformation of innovative ideas into businesses with local impact. The program was presented by Marta Mota Prego, Head of the Economic Development Division, who emphasized the importance

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29 Sep 2025

Set.Up IN(dustry) kicks off its 3rd edition with the Kick-Off scheduled for October 9th

  The industrial acceleration and incubation program Set.Up IN(dustry) officially begins its 3rd edition on October 9th at 4:30 PM, at CIAJG – International Arts Center José de Guimarães. Don’t miss the opportunity to register for the program’s Kick-Off event at https://meseconomia.guimaraes.pt/?event=1    This launch moment will introduce the participating startups, the mentor team, and the schedule for the upcoming phases of the acceleration program, marking the start of a journey focused on growth and

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19 Sep 2025

Set.Up IN(dustry) Program in the spotlight at the “Innovate and Entrepreneur 2025” showcase

  The 2025 edition of Innovate & Entrepreneur once again transformed the Azurém Campus into a space for sharing knowledge, technology, and talent, bringing together researchers, startups, companies, and students around innovation and entrepreneurship.    One of the highlights of the program was the presentation of the third edition of Set.Up IN(dustry), delivered on stage by Rui Pinheiro, representative of Set.Up Guimarães. This acceleration program, promoted by the Municipality of Guimarães, supports the development of

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5 Sep 2025

The 3rd edition of Set.Up IN(dustry) has already kicked off

  Set.Up IN(dustry), the acceleration program that supports the development of innovative ideas and their connection to Guimarães’ industry, has kicked off its third edition. Promoted by the Municipality of Guimarães, the initiative continues to challenge entrepreneurs to transform creative, technological, or knowledge-intensive projects into successful businesses with direct impact on the territory. The selected startups will have access to business idea bootcamps, meetings with industry leaders, investors, and mentors, personalized coaching sessions, and the

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