7 Nov 2025

Sales and Marketing in Focus at the Latest Set.Up IN(dustry) Bootcamp

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday for the startups selected in this edition, this time dedicated to the theme “Sales and Marketing.” The session was led by José Carlos Pereira, a specialist with over 25 years of experience in business development, sales, and international project management.    Throughout the session, entrepreneurs explored key strategies for the commercial expansion of startups, from defining competitive value propositions to building effective, results-driven marketing plans.

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6 Nov 2025

Guimarães Entrepreneurial Ecosystem Showcases Innovation at Web Summit 2025

From November 10 to 13, the entrepreneurial ecosystem of Guimarães will be represented at Web Summit 2025, Europe’s largest event dedicated to technology, innovation, and entrepreneurship, held in Lisbon.  The Guimarães startup community will be present in full force, alongside Set.Up Guimarães, bringing the talent, creativity, and projects that make Guimarães a benchmark territory for startup support and innovation.  Among the companies attending are Organo Stem Tech, Bioceramed, Hydrumedical, FAMEL, Insight Digital, Axios Care, Flinotech,

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5 Nov 2025

Finance in Focus at the Latest Set.Up IN(dustry) Bootcamp

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday for the startups selected in this edition, this time dedicated to the theme “Finance.” The session was led by Sofia Xavier, a tax consultant and financial specialist, who shared tools and strategies with entrepreneurs to promote more efficient and sustainable financial management.    The bootcamp focused on key topics for startup growth, such as financial planning, cash flow management, cost structure, pricing, and investment attraction.

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4 Nov 2025

Set.Up Guimarães Leads Bootcamp on Startup Scalability at ESTG

  Set.Up Guimarães took part in the IET Bootcamp Challenge, organized by the Instituto Empresarial do Tâmega (IET), aimed at empowering small entrepreneurs and startups from the regions of Amarante, Lousada, Felgueiras, and Vila Real.    The program, held at the Escola Superior de Tecnologias e Gestão (ESTG) of the Polytechnic of Porto in Felgueiras, featured thematic workshops and experience-sharing sessions, encouraging participants to reflect on their projects and growth strategies.    During the session

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4 Nov 2025

Set.Up Guimarães brings the entrepreneurial ecosystem to the START POINT Summit 2025

The START POINT Summit 2025, the largest employability, entrepreneurship, and training event of the University of Minho, took place this Tuesday, November 4, at the Multiusos de Guimarães, gathering dozens of companies, institutions, and young talents in a space dedicated to innovation, networking, and career development.    Promoted by the Academic Association of the University of Minho (AAUMinho), the event brought together local companies and multinational brands, creating direct contact opportunities between students, alumni, and

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29 Oct 2025

Set.Up IN(dustry) Bootcamp Delves into Market Strategies and Competition

  The Set.Up IN(dustry) acceleration program held another bootcamp yesterday, dedicated to the startups selected for its third edition, focusing on the theme “Market and Competition.” The session took place in Guimarães and was led by Nuno Marques, Business Consultant in Marketing and Strategic Management.    During the session, the participating startups had the opportunity to deepen their knowledge of competition analysis, market segmentation, strategic positioning, and the definition of distinctive value propositions.    Nuno

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23 Oct 2025

“Voice of the Customer” was the focus of the latest Set.Up IN(dustry) bootcamp

  The Set.Up IN(dustry) acceleration program continued last Wednesday with another bootcamp dedicated to the importance of active listening and close engagement with customers. Under the theme “Voice of the Customer,” the session was led by Luís Ferreira, a specialist in marketing and digital training, who challenged the participating startups to rethink how they collect, interpret, and integrate user feedback into the development of their solutions.    During the meeting, the 11 startups selected for

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17 Oct 2025

Entrepreneurial Talent from Guimarães Shines on the Techstars Startup Week Stage

  Techstars Startup Week Guimarães entered one of its most exciting stages today, October 17: the pitch competition, where eight startups took the stage to present their innovative ideas and projects to investors, entrepreneurs, and the community.    The event, held at the José de Guimarães International Arts Center (CIAJG), was also streamed online by CISAVE, expanding the reach and impact of the initiative that, throughout the week, has placed Guimarães at the center of

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17 Oct 2025

Companies from Guimarães discuss cybersecurity challenges and the new NIS2 regulation

Guimarães’ Economy Month continued on Thursday, October 16, with another Business Drink, organized by the Associação Empresarial do Minho (AEMinho), this time focused on a topic of growing importance for the business community: cybersecurity and the implementation of the NIS2 Regulation.    The session, held at UNU-EGOV, brought together entrepreneurs, managers, and specialists for an informal yet highly relevant discussion on the challenges and opportunities the new European directive presents for organizations.    The main

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17 Oct 2025

Students from Guimarães learn about innovation and entrepreneurship at “Pitch for Kids”

  Guimarães’ Economy Month continues to inspire new generations with initiatives that bring innovation and entrepreneurship closer to schools. On the afternoon of October 16, at CIAJG, the “Pitch for the Kids” event took place, as part of Techstars Startup Week Guimarães, challenging students from Escola Profissional D. Afonso Henriques to think like real entrepreneurs.    The activity featured Rui Pinheiro, incubator manager at Set.Up Guimarães and part of the Techstars Startup Week Guimarães organization,

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