The Set.Up IN(dustry) acceleration program held another bootcamp yesterday for the startups selected in this edition, this time dedicated to realistic pitch simulation. The session featured a panel of invited specialists: Filipe Soutinho, an expert in Innovation, R&D and Entrepreneurship with more than 20 years of experience; Norberto Amaral, a consultant and trainer specialized in communication and public speaking; and Rui Pinheiro, representing Set.Up Guimarães.
This bootcamp offered startups a hands-on evaluation experience, challenging them to deliver their pitch as they would in front of investors, partners or potential clients. The panel of experts analyzed each presentation and provided individualized feedback and strategic recommendations focused on clarity, structure, value proposition, technical mastery and persuasive capacity.
The session allowed entrepreneurs to refine their communication, strengthen their arguments and develop a narrative capable of truly highlighting the potential of their projects. Beyond the technical dimension, the bootcamp also encouraged a moment of self-awareness, showing participants the importance of adapting their message to their audience and conveying confidence, purpose and vision.
Integrated into the Set.Up IN(dustry) acceleration program, promoted by Set.Up Guimarães, this bootcamp reinforces the municipality’s commitment to supporting the growth of innovative businesses in the industrial sector by offering practical training, specialized mentoring and networking opportunities. The program continues to stand out as a solid platform that prepares startups for market challenges and supports their consolidation within the entrepreneurial ecosystem.
The pitch simulation session represented another essential step in empowering entrepreneurs to present their ideas effectively and competitively. Initiatives like this reflect Set.Up Guimarães’ mission to promote a strong, future-oriented entrepreneurial environment capable of positioning Guimarães as a national reference in industrial innovation.